Home Business Pakistan’s PIA Appoints Former Ethiopian Airlines CEO Tewolde Gebremariam to Lead Turnaround

Pakistan’s PIA Appoints Former Ethiopian Airlines CEO Tewolde Gebremariam to Lead Turnaround

Pakistan’s PIA Appoints Former Ethiopian Airlines CEO Tewolde Gebremariam to Lead Turnaround
Image Credit: LinkedIn.com

Pakistan International Airlines (PIA) has chosen Tewolde Gebremariam, who previously led Ethiopian Airlines, as its new CEO. This move comes as PIA begins a new chapter after privatization and aims to rebuild the airline and boost its performance.

Officials say Tewolde’s appointment still needs security clearance before it becomes official. Once approved, he will lead PIA’s transformation under its new owners.

Tewolde is known for turning Ethiopian Airlines into Africa’s largest and most successful airline. While he was CEO, the airline expanded its international routes, updated its fleet, and established Addis Ababa as a key aviation hub.

His appointment follows the first phase of PIA’s privatization, which handed management to a group led by Arif Habib Corporation. The group has invested new funds to help PIA’s finances, grow its fleet, improve operations, and offer better customer service.

The consortium has promised major long-term investments to modernize PIA, add more routes, and help the airline compete again after years of losses. More investments are expected in the next few months as part of the deal.

Industry experts think hiring an experienced leader with a strong track record could help PIA win back passenger trust and run more efficiently.

While leading Ethiopian Airlines, Tewolde Gebremariam was recognized worldwide for growing the airline’s network and keeping it profitable in a tough industry. His background in modernizing fleets and expanding internationally makes him a respected figure in aviation. His new role shows PIA’s plan to focus on long-term recovery under private ownership.